This week’s issue is about getting smarter with the tools you already have. Let’s dive in.

This Week’s Uncommon Five

1. Learn Copywriting in 76 Minutes

This video interview with Harry Dry of marketingexamples.com is so good I’ve watched it twice. It’s super engaging with great strategies all the way through.

2. Turn Your Customers Into Walking Billboards

This piece shows how companies are using creative tactics to get customers to spread the word. The lead-gen strategy for Loops in the “smartest move” section is genuinely brilliant.

3. A Massive List of Free AI Courses and Resources

Ruben Hassid compiled everything from “how to prompt” basics to advanced topics. Includes his custom GPTs, favorite tools, and courses on specific platforms. Bookmark this if you’re still figuring out AI.

4. Is a Hidden LinkedIn Score Affecting Your Reach?

You have a hidden “quality” score on LinkedIn that determines who sees your content. The algorithm isn’t just tracking what you post, it’s watching how you engage.

5. Allow Me to Introduce Myself

A quick intro to my background: how I scaled marketing for a multi-million dollar company I co-founded, and what I’m doing now. If you want to connect, I’d love it! Just send me a LinkedIn request.

Before You Go

If you only do one thing this week, watch that Harry Dry interview.

You’ll walk away with at least three ideas you can use immediately.

Have an inspired week!