This week, we’re exploring smarter ways to understand, reach, and convert your audience.

This Week’s Uncommon Five

1. Keep Up With Changing Customer Journeys

A new way to understand the consumer decision-making process using 4S behaviors.

2. The CMO’s Guide to Nano Banana Pro

Four ways marketing leaders can get more from AI.

3. Create Content from Reddit Complaints

500 million people complain on Reddit every day. Use their complaints to discover new content ideas.

4. How to Track Email Traffic in GA4

Measure what happens after the click.

5. 27 Best Marketing Books of All Time

According to Omid, a marketer, writer, and founder of Marketing Milk.

Before You Go

Need a quick reference? Bookmark this social media image sizes cheat sheet for every major platform.

Have an inspired week!